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Understanding TikTok Viewership

Joseph Sottile
11/30/2023

In the dynamic world of TikTok, where captivating content reigns supreme, viewership stands as the lifeblood of every creator's journey. It's the driving force behind content discovery, engagement, and ultimately, the ability to connect with a broader audience.

Just as a surfer catches the perfect wave to propel them forward, TikTok creators can harness the power of viewership to make waves and propel their content towards success. Viewership acts as the swell that carries your content across the vast ocean of TikTok, exposing it to a wider audience and increasing your chances of making a splash.

Average Concurrent Users (ACU): The Metric of Engagement

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